Rockel Royal
12 older cards were taken off your list because a newer card for the same customer replaces them. They are probably already done, and still open in HubSpot until you clean them up. Each one is named on the newer card.
Board — three buckets side by side. Work Do Now first; the columns beside it are what comes next.
4 — Fit In Daily, Don't Get Behind
68Showing 1–10 of 68
Recovery Funnel - Eligible Champion - Angela Reed (Recovery Funnel — Lost Champion · Touch 1 of 7)
Angela Reed
Attempt to secure the Champion-qualifying order.
🔁 Recovery Funnel — Lost Champion · Touch 1 of 7 — first touch
View in HubSpot →Recovery Funnel — Lost Champion, six months since their last order
Sends to +19564792326
Hey Angela, it's Rockel with Ares Sportswear. Today is our six month anniversary of working together, and I wanted to reach out to make sure we're building a strong relationship going into next season. I know you're probably in the middle of the offseason right now, so nothing urgent — I just want to know what's coming up next for the team, whenever that ends up being, so I can be ready when the time comes. Call or text me back at 614-503-0411 with the next thing you will need for the team. Thanks!
Hey Angela — Rockel with Ares Sportswear. I left you a voicemail. Today is the six month anniversary between Ares, your team, and you! I just want to make sure we've got a strong relationship with you going into next year. What's the next thing you will need for the team, and roughly when?
Recovery Funnel - Eligible Champion - Camdin Hayter (Recovery Funnel — Lost Champion · Touch 1 of 7)
Camdin Hayter
Attempt to secure the Champion-qualifying order.
🔁 Recovery Funnel — Lost Champion · Touch 1 of 7 — first touch
View in HubSpot →Recovery Funnel — Lost Champion, six months since their last order
Sends to +13016676811
Unsubscribed from texts in HubSpot (Ares Sportswear SMS Alerts) — the text is turned off for this contact. If that is a mistake, fix their SMS subscription on the contact in HubSpot.
Hey Camdin, it's Rockel with Ares Sportswear. Today is our six month anniversary of working together, and I wanted to reach out to make sure we're building a strong relationship going into next season. I know you're probably in the middle of the offseason right now, so nothing urgent — I just want to know what's coming up next for the team, whenever that ends up being, so I can be ready when the time comes. Call or text me back at 614-503-0411 with the next thing you will need for the team. Thanks!
Recovery Funnel - Eligible Champion - Chelsea Xayaveth (Recovery Funnel — Lost Champion · Touch 1 of 7)
Chelsea Xayaveth
Attempt to secure the Champion-qualifying order.
🔁 Recovery Funnel — Lost Champion · Touch 1 of 7 — first touch
View in HubSpot →Recovery Funnel — Lost Champion, six months since their last order
Sends to +18122724106
Hey Chelsea, it's Rockel with Ares Sportswear. Today is our six month anniversary of working together, and I wanted to reach out to make sure we're building a strong relationship going into next season. I know you're probably in the middle of the offseason right now, so nothing urgent — I just want to know what's coming up next for the team, whenever that ends up being, so I can be ready when the time comes. Call or text me back at 614-503-0411 with the next thing you will need for the team. Thanks!
Hey Chelsea — Rockel with Ares Sportswear. I left you a voicemail. Today is the six month anniversary between Ares, your team, and you! I just want to make sure we've got a strong relationship with you going into next year. What's the next thing you will need for the team, and roughly when?
Recovery Funnel - Eligible Champion - Darrell Conover (Recovery Funnel — Lost Champion · Touch 1 of 7)
Darrell Conover
Attempt to secure the Champion-qualifying order.
🔁 Recovery Funnel — Lost Champion · Touch 1 of 7 — first touch
View in HubSpot →Recovery Funnel — Lost Champion, six months since their last order
Sends to +16183832281
Hey Darrell, it's Rockel with Ares Sportswear. Today is our six month anniversary of working together, and I wanted to reach out to make sure we're building a strong relationship going into next season. I know you're probably in the middle of the offseason right now, so nothing urgent — I just want to know what's coming up next for the team, whenever that ends up being, so I can be ready when the time comes. Call or text me back at 614-503-0411 with the next thing you will need for the team. Thanks!
Hey Darrell — Rockel with Ares Sportswear. I left you a voicemail. Today is the six month anniversary between Ares, your team, and you! I just want to make sure we've got a strong relationship with you going into next year. What's the next thing you will need for the team, and roughly when?
Recovery Funnel - Eligible Champion - Erica Maxwell (Recovery Funnel — Lost Champion · Touch 1 of 7)
Erica Maxwell
Attempt to secure the Champion-qualifying order.
🔁 Recovery Funnel — Lost Champion · Touch 1 of 7 — first touch
View in HubSpot →Recovery Funnel — Lost Champion, six months since their last order
Sends to +17049257331
Hey Erica, it's Rockel with Ares Sportswear. Today is our six month anniversary of working together, and I wanted to reach out to make sure we're building a strong relationship going into next season. I know you're probably in the middle of the offseason right now, so nothing urgent — I just want to know what's coming up next for the team, whenever that ends up being, so I can be ready when the time comes. Call or text me back at 614-503-0411 with the next thing you will need for the team. Thanks!
Hey Erica — Rockel with Ares Sportswear. I left you a voicemail. Today is the six month anniversary between Ares, your team, and you! I just want to make sure we've got a strong relationship with you going into next year. What's the next thing you will need for the team, and roughly when?
Recovery Funnel - Eligible Champion - Erin Cain (Recovery Funnel — Lost Champion · Touch 1 of 7)
Erin Cain
Attempt to secure the Champion-qualifying order.
🔁 Recovery Funnel — Lost Champion · Touch 1 of 7 — first touch
View in HubSpot →Recovery Funnel — Lost Champion, six months since their last order
Sends to +13232377848
Hey Erin, it's Rockel with Ares Sportswear. Today is our six month anniversary of working together, and I wanted to reach out to make sure we're building a strong relationship going into next season. I know you're probably in the middle of the offseason right now, so nothing urgent — I just want to know what's coming up next for the team, whenever that ends up being, so I can be ready when the time comes. Call or text me back at 614-503-0411 with the next thing you will need for the team. Thanks!
Hey Erin — Rockel with Ares Sportswear. I left you a voicemail. Today is the six month anniversary between Ares, your team, and you! I just want to make sure we've got a strong relationship with you going into next year. What's the next thing you will need for the team, and roughly when?
Recovery Funnel - Eligible Champion - Geneva Marshall (Recovery Funnel — Lost Champion · Touch 1 of 7)
Geneva Marshall
Attempt to secure the Champion-qualifying order.
🔁 Recovery Funnel — Lost Champion · Touch 1 of 7 — first touch
View in HubSpot →Recovery Funnel — Lost Champion, six months since their last order
Sends to +19728974073
Hey Geneva, it's Rockel with Ares Sportswear. Today is our six month anniversary of working together, and I wanted to reach out to make sure we're building a strong relationship going into next season. I know you're probably in the middle of the offseason right now, so nothing urgent — I just want to know what's coming up next for the team, whenever that ends up being, so I can be ready when the time comes. Call or text me back at 614-503-0411 with the next thing you will need for the team. Thanks!
Hey Geneva — Rockel with Ares Sportswear. I left you a voicemail. Today is the six month anniversary between Ares, your team, and you! I just want to make sure we've got a strong relationship with you going into next year. What's the next thing you will need for the team, and roughly when?
Recovery Funnel - Eligible Champion - Holly Corbishley (Recovery Funnel — Lost Champion · Touch 1 of 7)
Holly Corbishley
Attempt to secure the Champion-qualifying order.
🔁 Recovery Funnel — Lost Champion · Touch 1 of 7 — first touch
View in HubSpot →Recovery Funnel — Lost Champion, six months since their last order
Sends to +18109418002
Hey Holly, it's Rockel with Ares Sportswear. Today is our six month anniversary of working together, and I wanted to reach out to make sure we're building a strong relationship going into next season. I know you're probably in the middle of the offseason right now, so nothing urgent — I just want to know what's coming up next for the team, whenever that ends up being, so I can be ready when the time comes. Call or text me back at 614-503-0411 with the next thing you will need for the team. Thanks!
Hey Holly — Rockel with Ares Sportswear. I left you a voicemail. Today is the six month anniversary between Ares, your team, and you! I just want to make sure we've got a strong relationship with you going into next year. What's the next thing you will need for the team, and roughly when?
Recovery Funnel - Eligible Champion - Hunter Reaves (Recovery Funnel — Lost Champion · Touch 1 of 7)
Hunter Reaves · Coach
Attempt to secure the Champion-qualifying order.
🔁 Recovery Funnel — Lost Champion · Touch 1 of 7 — first touch
View in HubSpot →Recovery Funnel — Lost Champion, six months since their last order
Sends to +19102326827
Unsubscribed from texts in HubSpot (Ares Sportswear SMS Alerts) — the text is turned off for this contact. If that is a mistake, fix their SMS subscription on the contact in HubSpot.
Hey Hunter, it's Rockel with Ares Sportswear. Today is our six month anniversary of working together, and I wanted to reach out to make sure we're building a strong relationship going into next season. I know you're probably in the middle of the offseason right now, so nothing urgent — I just want to know what's coming up next for the team, whenever that ends up being, so I can be ready when the time comes. Call or text me back at 614-503-0411 with the next thing you will need for the team. Thanks!
Recovery Funnel - Eligible Champion - Isaac Sanchez (Recovery Funnel — Lost Champion · Touch 1 of 7)
Isaac Sanchez
Attempt to secure the Champion-qualifying order.
🔁 Recovery Funnel — Lost Champion · Touch 1 of 7 — first touch
View in HubSpot →Recovery Funnel — Lost Champion, six months since their last order
Sends to +13254233867
Hey Isaac, it's Rockel with Ares Sportswear. Today is our six month anniversary of working together, and I wanted to reach out to make sure we're building a strong relationship going into next season. I know you're probably in the middle of the offseason right now, so nothing urgent — I just want to know what's coming up next for the team, whenever that ends up being, so I can be ready when the time comes. Call or text me back at 614-503-0411 with the next thing you will need for the team. Thanks!
Hey Isaac — Rockel with Ares Sportswear. I left you a voicemail. Today is the six month anniversary between Ares, your team, and you! I just want to make sure we've got a strong relationship with you going into next year. What's the next thing you will need for the team, and roughly when?
5 — Do Last
37Showing 31–37 of 37
Re-opened: Cleveland Hill HS Girls Swimming & Diving 2026-batch2 (Store no traffic · Touch 1 of 12)
Jason Przybysz
Would auto-close under Mike's stale-deal rule — expected close date was 32 days ago with no update. Dry run only — nothing has been changed in HubSpot.
🔁 Store no traffic · Touch 1 of 12 — first touch
View in HubSpot →Store no traffic, touch 1 — live 24 hours with no visitors yet
Sends to 7168367200 ext 8350
Hey Jason, Rockel with Ares Sportswear. Your store has been live for a day now, and I want to make sure it's actually getting in front of your families — looks like the store hasn't had any visitors yet. Have you had a chance to share the link with the team, or is there anything I can do to help you get the word out? Call or text me back at 614-503-0411. Thanks!
Hey Jason — Rockel with Ares Sportswear. Your store's been live a day but hasn't had any web visits yet. Want help getting the link out to the team, or is there something holding that up?
Re-opened: Cleveland Hill HS Girls Volleyball 2026-batch2 (Store no traffic · Touch 1 of 12)
Jason Przybysz
Would auto-close under Mike's stale-deal rule — expected close date was 31 days ago with no update. Dry run only — nothing has been changed in HubSpot.
🔁 Store no traffic · Touch 1 of 12 — first touch
View in HubSpot →Store no traffic, touch 1 — live 24 hours with no visitors yet
Sends to 7168367200 ext 8350
Hey Jason, Rockel with Ares Sportswear. Your store has been live for a day now, and I want to make sure it's actually getting in front of your families — looks like the store hasn't had any visitors yet. Have you had a chance to share the link with the team, or is there anything I can do to help you get the word out? Call or text me back at 614-503-0411. Thanks!
Hey Jason — Rockel with Ares Sportswear. Your store's been live a day but hasn't had any web visits yet. Want help getting the link out to the team, or is there something holding that up?
Re-opened: Elk Grove Lab Rats Baseball 2026-batch2 (Store no traffic · Touch 1 of 12)
Brittney Hernandez
Would auto-close under Mike's stale-deal rule — expected close date was 34 days ago with no update. Dry run only — nothing has been changed in HubSpot.
🔁 Store no traffic · Touch 1 of 12 — first touch
View in HubSpot →Store no traffic, touch 1 — live 24 hours with no visitors yet
Sends to +14802062358
Hey Brittney, Rockel with Ares Sportswear. Your store has been live for a day now, and I want to make sure it's actually getting in front of your families — looks like the store hasn't had any visitors yet. Have you had a chance to share the link with the team, or is there anything I can do to help you get the word out? Call or text me back at 614-503-0411. Thanks!
Hey Brittney — Rockel with Ares Sportswear. Your store's been live a day but hasn't had any web visits yet. Want help getting the link out to the team, or is there something holding that up?
Re-opened: Lifetime Swim 2026-batch1 (Store no traffic · Touch 1 of 12)
Chloe Brake · Coach
Would auto-close under Mike's stale-deal rule — expected close date was 32 days ago with no update. Dry run only — nothing has been changed in HubSpot.
🔁 Store no traffic · Touch 1 of 12 — first touch
View in HubSpot →Store no traffic, touch 1 — live 24 hours with no visitors yet
Sends to 419-605-3281
Unsubscribed from texts in HubSpot (Ares Sportswear SMS Alerts) — the text is turned off for this contact. If that is a mistake, fix their SMS subscription on the contact in HubSpot.
Hey Chloe, Rockel with Ares Sportswear. Your store has been live for a day now, and I want to make sure it's actually getting in front of your families — looks like the store hasn't had any visitors yet. Have you had a chance to share the link with the team, or is there anything I can do to help you get the word out? Call or text me back at 614-503-0411. Thanks!
Re-opened: Morris Hills Cross Country 2026-batch2 (Store no traffic · Touch 1 of 12)
Michelle Cromwell
Would auto-close under Mike's stale-deal rule — expected close date was 28 days ago with no update. Dry run only — nothing has been changed in HubSpot.
🔁 Store no traffic · Touch 1 of 12 — first touch
View in HubSpot →Store no traffic, touch 1 — live 24 hours with no visitors yet
Sends to +19737140892
Hey Michelle, Rockel with Ares Sportswear. Your store has been live for a day now, and I want to make sure it's actually getting in front of your families — looks like the store hasn't had any visitors yet. Have you had a chance to share the link with the team, or is there anything I can do to help you get the word out? Call or text me back at 614-503-0411. Thanks!
Hey Michelle — Rockel with Ares Sportswear. Your store's been live a day but hasn't had any web visits yet. Want help getting the link out to the team, or is there something holding that up?
Re-opened: Slim Jim’s Merch 2026-batch3 (Store no traffic · Touch 1 of 12)
Morgan Ussery
Would auto-close under Mike's stale-deal rule — expected close date was 28 days ago with no update. Dry run only — nothing has been changed in HubSpot.
🔁 Store no traffic · Touch 1 of 12 — first touch
View in HubSpot →Store no traffic, touch 1 — live 24 hours with no visitors yet
Sends to +16789720563
Hey Morgan, Rockel with Ares Sportswear. Your store has been live for a day now, and I want to make sure it's actually getting in front of your families — looks like the store hasn't had any visitors yet. Have you had a chance to share the link with the team, or is there anything I can do to help you get the word out? Call or text me back at 614-503-0411. Thanks!
Hey Morgan — Rockel with Ares Sportswear. Your store's been live a day but hasn't had any web visits yet. Want help getting the link out to the team, or is there something holding that up?
Tay Ris Cheerleading Perpetual Store 2026 (inksoft) (Store no traffic · Touch 1 of 12)
Tay Ris
Would auto-close under Mike's stale-deal rule — expected close date was 39 days ago with no update. Dry run only — nothing has been changed in HubSpot.
🔁 Store no traffic · Touch 1 of 12 — first touch
View in HubSpot →Store no traffic, touch 1 — live 24 hours with no visitors yet
Sends to +15018046763
Hey Tay, Rockel with Ares Sportswear. Your store has been live for a day now, and I want to make sure it's actually getting in front of your families — looks like the store hasn't had any visitors yet. Have you had a chance to share the link with the team, or is there anything I can do to help you get the word out? Call or text me back at 614-503-0411. Thanks!
Hey Tay — Rockel with Ares Sportswear. Your store's been live a day but hasn't had any web visits yet. Want help getting the link out to the team, or is there something holding that up? Here's the link again in case it's easier to reshare: store.areswear.com/tay_ris_merch/shop/home.
6 — Win-Back (Unretained/Dead)
307Showing 181–190 of 307
Recovery Funnel - Dead Customer - Dave Testa (Dead Customer · Touch 3 of 4)
Dave Testa
📞 Dead Customer — Touch 3/4 due (seasonal check-in).
Recovery Funnel — Dead Customer, touch 3 (October 15, ahead of winter sports)
Sends to +12485738700
Hey Dave, it's Rockel with Ares Sportswear. Checking back in as things start shifting toward winter — our online stores are actually featuring some great new outerwear right now, so if there's anything coming up for the team or group, gear, spirit wear, or a team store, I'd love the chance to help out. Call or text me at 614-503-0411. Thanks!
Hey Dave — Rockel with Ares Sportswear. Checking in as winter activities ramp up — our stores have some great new outerwear right now. Need anything for the team or group? Gear, spirit wear, a team store, whatever it is, happy to help!
Recovery Funnel - Dead Customer - David Rivera (Dead Customer · Touch 3 of 4)
David Rivera
📞 Dead Customer — Touch 3/4 due (seasonal check-in).
Recovery Funnel — Dead Customer, touch 3 (October 15, ahead of winter sports)
Sends to 9092744630
Hey David, it's Rockel with Ares Sportswear. Checking back in as things start shifting toward winter — our online stores are actually featuring some great new outerwear right now, so if there's anything coming up for the team or group, gear, spirit wear, or a team store, I'd love the chance to help out. Call or text me at 614-503-0411. Thanks!
Hey David — Rockel with Ares Sportswear. Checking in as winter activities ramp up — our stores have some great new outerwear right now. Need anything for the team or group? Gear, spirit wear, a team store, whatever it is, happy to help!
Recovery Funnel - Dead Customer - Deionja Hainer (Dead Customer · Touch 3 of 4)
Deionja Hainer
📞 Dead Customer — Touch 3/4 due (seasonal check-in).
Recovery Funnel — Dead Customer, touch 3 (October 15, ahead of winter sports)
Sends to +18582301103
Hey Deionja, it's Rockel with Ares Sportswear. Checking back in as things start shifting toward winter — our online stores are actually featuring some great new outerwear right now, so if there's anything coming up for the team or group, gear, spirit wear, or a team store, I'd love the chance to help out. Call or text me at 614-503-0411. Thanks!
Hey Deionja — Rockel with Ares Sportswear. Checking in as winter activities ramp up — our stores have some great new outerwear right now. Need anything for the team or group? Gear, spirit wear, a team store, whatever it is, happy to help!
Recovery Funnel - Dead Customer - Denise Gundel (Dead Customer · Touch 3 of 4)
Denise Gundel
📞 Dead Customer — Touch 3/4 due (seasonal check-in).
Recovery Funnel — Dead Customer, touch 3 (October 15, ahead of winter sports)
Sends to +16147835197
Hey Denise, it's Rockel with Ares Sportswear. Checking back in as things start shifting toward winter — our online stores are actually featuring some great new outerwear right now, so if there's anything coming up for the team or group, gear, spirit wear, or a team store, I'd love the chance to help out. Call or text me at 614-503-0411. Thanks!
Hey Denise — Rockel with Ares Sportswear. Checking in as winter activities ramp up — our stores have some great new outerwear right now. Need anything for the team or group? Gear, spirit wear, a team store, whatever it is, happy to help!
Recovery Funnel - Dead Customer - Don Simpson (Dead Customer · Touch 3 of 4)
Don Simpson
📞 Dead Customer — Touch 3/4 due (seasonal check-in).
Recovery Funnel — Dead Customer, touch 3 (October 15, ahead of winter sports)
Sends to +1(513478-6668
Hey Don, it's Rockel with Ares Sportswear. Checking back in as things start shifting toward winter — our online stores are actually featuring some great new outerwear right now, so if there's anything coming up for the team or group, gear, spirit wear, or a team store, I'd love the chance to help out. Call or text me at 614-503-0411. Thanks!
Hey Don — Rockel with Ares Sportswear. Checking in as winter activities ramp up — our stores have some great new outerwear right now. Need anything for the team or group? Gear, spirit wear, a team store, whatever it is, happy to help!
Recovery Funnel - Dead Customer - Dyanne Gatlin (Dead Customer · Touch 3 of 4)
Dyanne Gatlin
📞 Dead Customer — Touch 3/4 due (seasonal check-in).
Recovery Funnel — Dead Customer, touch 3 (October 15, ahead of winter sports)
Sends to +19037773010
Hey Dyanne, it's Rockel with Ares Sportswear. Checking back in as things start shifting toward winter — our online stores are actually featuring some great new outerwear right now, so if there's anything coming up for the team or group, gear, spirit wear, or a team store, I'd love the chance to help out. Call or text me at 614-503-0411. Thanks!
Hey Dyanne — Rockel with Ares Sportswear. Checking in as winter activities ramp up — our stores have some great new outerwear right now. Need anything for the team or group? Gear, spirit wear, a team store, whatever it is, happy to help!
Recovery Funnel - Dead Customer - Eric Snyder (Dead Customer · Touch 3 of 4)
Eric Snyder
📞 Dead Customer — Touch 3/4 due (seasonal check-in).
Recovery Funnel — Dead Customer, touch 3 (October 15, ahead of winter sports)
Sends to +17725644170
Hey Eric, it's Rockel with Ares Sportswear. Checking back in as things start shifting toward winter — our online stores are actually featuring some great new outerwear right now, so if there's anything coming up for the team or group, gear, spirit wear, or a team store, I'd love the chance to help out. Call or text me at 614-503-0411. Thanks!
Hey Eric — Rockel with Ares Sportswear. Checking in as winter activities ramp up — our stores have some great new outerwear right now. Need anything for the team or group? Gear, spirit wear, a team store, whatever it is, happy to help!
Recovery Funnel - Dead Customer - Erin Reeves (Dead Customer · Touch 3 of 4)
Erin Reeves
📞 Dead Customer — Touch 3/4 due (seasonal check-in).
Recovery Funnel — Dead Customer, touch 3 (October 15, ahead of winter sports)
Sends to 2078594900
Hey Erin, it's Rockel with Ares Sportswear. Checking back in as things start shifting toward winter — our online stores are actually featuring some great new outerwear right now, so if there's anything coming up for the team or group, gear, spirit wear, or a team store, I'd love the chance to help out. Call or text me at 614-503-0411. Thanks!
Hey Erin — Rockel with Ares Sportswear. Checking in as winter activities ramp up — our stores have some great new outerwear right now. Need anything for the team or group? Gear, spirit wear, a team store, whatever it is, happy to help!
Recovery Funnel - Dead Customer - Frank Milella (Dead Customer · Touch 3 of 4)
Frank Milella
📞 Dead Customer — Touch 3/4 due (seasonal check-in).
Recovery Funnel — Dead Customer, touch 3 (October 15, ahead of winter sports)
Sends to +18476026083
Hey Frank, it's Rockel with Ares Sportswear. Checking back in as things start shifting toward winter — our online stores are actually featuring some great new outerwear right now, so if there's anything coming up for the team or group, gear, spirit wear, or a team store, I'd love the chance to help out. Call or text me at 614-503-0411. Thanks!
Hey Frank — Rockel with Ares Sportswear. Checking in as winter activities ramp up — our stores have some great new outerwear right now. Need anything for the team or group? Gear, spirit wear, a team store, whatever it is, happy to help!
Recovery Funnel - Dead Customer - Greg Duffy (Dead Customer · Touch 3 of 4)
Greg Duffy
📞 Dead Customer — Touch 3/4 due (seasonal check-in).
Recovery Funnel — Dead Customer, touch 3 (October 15, ahead of winter sports)
Sends to 9194535090
Hey Greg, it's Rockel with Ares Sportswear. Checking back in as things start shifting toward winter — our online stores are actually featuring some great new outerwear right now, so if there's anything coming up for the team or group, gear, spirit wear, or a team store, I'd love the chance to help out. Call or text me at 614-503-0411. Thanks!
Hey Greg — Rockel with Ares Sportswear. Checking in as winter activities ramp up — our stores have some great new outerwear right now. Need anything for the team or group? Gear, spirit wear, a team store, whatever it is, happy to help!
Last refreshed: 11/9/2026, 3:53:36 PM EST
Win-Back list refreshed: 11/9/2026, 2:56:52 PM EST (updates once a day on its own)